Yamaha Commercial Audio Systems, Inc. (YCAS) announces the appointment of Jake Jacoby as district manager for Montana, the Dakotas, Wyoming, Nebraska, Minnesota, Iowa, and Missouri. In his new position, Jacoby is responsible for all sales activities and the implementation of marketing plans throughout the territory.

“I am extremely pleased to be back in the world of professional audio and working with a very dynamic commercial audio sales force,” says Jacoby. “I look forward to working with the sound contractors, consultants and sound companies within my territory.”

Prior to joining YCAS, he was a district manager for Yamaha Corporation of America, Professional Audio & Combo (PAC) Division. Originally hired by Yamaha Pro Audio in 1986, Jacoby was responsible for sales within the southwestern US.

“Jake brings real strength and experience to the company having spent over 20 years supporting Yamaha products,” states Paul Furtkamp, national sales manager, Yamaha Commercial Audio Systems, Inc. “He will be a great asset to our strong sales team within North America.”

Prior to joining Yamaha in 1986, Jacoby worked for Steam Music for 14 years in Topeka, Kansas. He and his family reside in Woodland Park, Colorado.