Research In Motion® (RIM®) wanted to take things up a notch. A global leader in wireless innovation with the BlackBerry® brand, the company was entering into the tenth year of planning its annual international users’ event and set out to create an unforgettable experience for the audience, while showcasing the true nature of its new line of products. With that, BlackBerry World™ 2011 was born. Previously known as the Wireless Enterprise Symposium, the event was rebranded in 2011 as ...
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