Daktronics Inc. of Brookings, SD, has installed its first ProPixel® video stick element display at The Americana in Glendale, California, a residential and retail development with a blend of shopping, dining, entertainment, and residential living.

The display covers the exterior of a steel-beamed spire designed by Boston-based Elkus/Manfredi Architects. ProPixel freeform video components can be also set at specific intervals along the length of a structure.