Celebrity Cruises is using FogScreen in their new central attraction, The Bar at the Edge of the Earth, a bar/lounge created by Cirque du Soleil exclusively for Celebrity Cruises.
In the top deck lounges of the Constellation and Summit cruise ships, guests are invited to pass through a mystical gateway–created with FogScreens– and enter a world of wonder with luminescent light, pulsating sounds, and mesmerizing visual effects. This unique entertainment experience is currently available on select Caribbean sailings aboard Constellation and Summit with additional ships to follow.
The installations of FogScreens on Constellation and Summit are a break-through for FogScreen Inc., whose products have not been used yet at sea.
"We are delighted to be able to work with these entertainment industry leaders," says Mika Herpiö, the CEO of FogScreen Inc.
FogScreen’s US partner Imagex Inc closed the deal between FogScreen and Celebrity Cruises, and Imagex Inc. CEO Nancy Gretzinger expects high sales for the screens in the US market. "There have been the expected telephone calls from Hollywood production companies who are excited about using FogScreen technology in their next movie or television show. Beyond that, we are also looking at point-of-sale advertising, corporate lobbies, and other areas that could benefit from the innovations being generated at FogScreen," says Gretzinger.
FogScreen has received various prizes and honors, like European Union’s IST Innovation Prize 2004. Celebrity Cruises is a subsidiary of Royal Caribbean Cruise Lines.