Stardraw, the UK-based manufacturer of audio and video software, has expanded into the American market with the acquisition of R&S Solutions, a US-based distributor of Stardraw products. R&S Solutions will continue to operate under the name Stardraw.com Inc.
“This is an exciting step forward and forms a key part of our strategy for global expansion,” says David Snipp, Stardraw’s founder and managing director. “North America is a very important marketplace for us and already represents around 50% of our installed user base. With a direct presence in America we will be able to build on the excellent foundation laid for us by R&S Solutions over the past three years and offer our customers even better service and support.”
Randell Green, founder of R&S Solutions, takes up the position of president at Stardraw.com Inc. “This is a development that we have all wanted for quite some time now,” he explains. “It is a very logical step and capitalizes on the best aspects of each of the separate companies. At R&S we focused on building the Stardraw brand for several years. By going forward under the Stardraw banner we are giving a very clear message that Stardraw is a global company operating successfully across many markets.”
Snipp continues, “We have seen fantastic response to design tools like Stardraw Audio and Stardraw AV since their launch, and in the past couple of years more and more corporate customers have come to us for customized software solutions dealing with design, communication and control. By establishing Stardraw.com Inc. we are consolidating our presence in the US with a view to growing both our shrink-wrapped and customized software sales. We want people to know that we are a global company that is building success with leading edge software technology.”
Stardraw.com Inc.’s New York offices will formally open on July 1.
For more information contact Randell Green at 212-672-1855.