Nashville, TN–based Soundcraft USA, a division of British audio console manufacturer Soundcraft, has made a significant number of changes to its independent manufacturers rep network.
"The recent reorganization enables us to now share the exact same rep base as our sister Harman Pro companies Crown, BSS, Amek, dbx and JBL," says . Tom Der, Soundcraft USA national sales manager. "This arrangement provides a tremendous amount of synergy and allows our reps to offer everything from individual products on up to comprehensive Harman-branded system solutions for major installations and tours."
Soundcraft USA’s newly appointed firms, listed with their respective principals and territories, are as follows:
- Sigmet Corp.
-- Sam Helms, Metropolitan New York and Middle Atlantic states
- Talbot Marketing
-- Dave Talbot, Upstate New York
- Robert Louis Associates
-- Robert Podolinski, Ohio and Pennsylvania
- Innovative Audio Sales
-- Andy Combs, Michigan
- Sound Marketing Central
-- John Reda/Mike Flynn, Illinois and Wisconsin
- Sound Marketing East
-- John Reda/Gerry Schrader, Indiana and Kentucky
- Sound Marketing West
-- John Reda/Perry Celia, Southern California and Nevada
- MJA Marketing
-- Marcus Johnson, Missouri, Kansas, Nebraska, and Iowa
- Network Sales & Marketing
-- Bob Schmid, Minnesota, South Dakota, North Dakota
The remainder of Soundcraft’s domestic territories continue to be handled by their pre-existing rep firms.