Show Technology opened an office in Melbourne last week. Show Technology is Martin Professional’s sole distributor in Australia. The new Melbourne location, which follows a successful Perth office opening in early 2004, will strategically place Show Technology closer to one of Australia’s most important growth markets.

“The market is as dynamic as ever, and as the market leader we strive to meet its needs,” comments Show Technology managing director Emmanuel Ziino. “After years of being solely based in Sydney, the opening of our new regional offices give us several benefits: a greater reach, a greater degree of flexibility and speed, and better market feedback, for example. But most importantly, it gives us an improved level of market contact and allows us to better serve our customers.”

Paul Nicolaou, an experienced industry veteran and Melbourne local, will head the Melbourne office. He brings years of know-how in installation, sales, and service. Steve Terzakis will be in charge of customer service. In addition to offering Show Technology’s full line of lighting products, the new office will feature a warehouse full of PRO SHOP products and include showroom facilities incorporating the company’s range of professional, PRO SHOP, and architectural lighting products.

The opening celebration was hailed as a great success by the Show Technology team. Special guests included Søren Storm, managing director of Martin’s Singaporean subsidiary, as well as Martin’s international stage, studio and event segment manager, Mark Ravenhill.

The MAC 700, Martin’s latest high-performance MAC luminaire, had its official Australian launch at the opening. "The MAC 700 represents a big step forward for Martin in so many technological areas,” comments Mark Ravenhill. “The Australian market is a leading and demanding market, and runs at the forefront of entertainment production technology. The launch of the MAC 700, coinciding with the opening of Show Technology’s new facility in Melbourne, represents another strong move forward in both product and support areas for all of the designers, owners and users of intelligent lighting equipment in Australia, which I am very excited to be a part of.”

The office is now operational; office hours are 9am-5.30pm Monday-Friday. Paul Nicolaou can be contacted at +61 (0)404 898 333.

Show Technology Melbourne
Unit 8/339 Williamstown Rd.
Port Melbourne, 3206
Tel: +61 (0) 3 9681 7511

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