LSI Sales & Distribution announced the formation of a UK national distributor network for their ADB range of controls, dimming, and luminaires.
“This is a major step forward for both LSI and ADB in the UK,” says LSI’s UK sales manager Andy Trevett. “We now have a consolidated network of distributors throughout the UK from Scotland to the West Country, all of whom are industry professionals and who will operate as a team to promote and support our products.”
“It will give fresh impetus to our current sales strategy as well as providing local technical support for our customers. This is just the beginning,” adds Trevett. “To date our distributor network comprises nine companies with further agreements to be concluded over the coming months, including companies based in Ireland.”
Those Industry professionals which are part of the LSI – ADB Distributor Network include: Blacklight (Scotland), Hi-Lights Theatre Services (North East), Flashlight (North West), Hawthorn Theatrical (Midlands), Knight International (East Anglia), White Light (London), 10 out of 10 Productions (South East), Stagecraft (Central Southern) and Warwick Corporate Events (South West), as well as existing stockists AC Lighting.
“This is a comprehensive group of companies with whom we will be working, combining established rental and sales houses with younger ambitious firms, giving us a good balance overall,” says Trevett. “In return, with the recent launch of ADB’s revolutionary new range of Manual and Motorised WARP spotlights, as well as their new mid-range control desk MENTOR, it is an ideal time and opportunity for our network members to establish their position as ADB distributors.”
Trevett further explained that this was just the beginning, as LSI intends to make other unique products available via their distributor network, such as the ultra modern Computerized Stage Management System ARC, a joint development between LSI and Alnetronic of Germany.