Loud Technologies Inc. has appointed Audio Geer as its sales representation firm in Southern California and Southern Nevada. Founded in 1994, Audio Geer is headquartered in Los Angeles with regional offices in San Diego and Las Vegas.

"Audio Geer will represent our entire portfolio of brands including Mackie, Tapco, EAW and the new EAW Commercial line," says Larry Bennett, sales manager, national accounts for Loud. "They've got a strong reputation for developing innovative customer and dealer training programs and we're confident that they have the expertise to ensure ongoing growth, and superior service throughout the region."

Alan Geer, president of Audio Geer comments, "Loud Technologies has an exceptionally strong portfolio of brands as well as one of the most innovative product development teams in professional audio. We are very excited to embark on this partnership."