Cyberlux Corporation and Bruni Industria Mobili SRL announced the formation of a joint venture that will address the solid-state lighting needs of the European marketplace.
Bruni Industria Mobili SRL, a 51-year-old furniture, fixture and consumer products manufacturing conglomerate located in Sora, Italy, is one of the largest manufacturers of furnishing products, including lighting products and fixtures, for the European market.
Under the terms of the agreement, Cyberlux Corporation has granted Bruni Industria the European marketing and distribution rights for the Cyberlux products, and Cyberlux and Bruni Industria Mobili SRL will integrate Cyberlux technology into Bruni Industria products.
"The joint venture with Bruni Industria Mobili SRL is another significant milestone for Cyberlux Corporation," says Don Evans, chairman & CEO, Cyberlux. "The Bruni Industria organization has a vast reach within the European marketplace and a product scope that will extend the Cyberlux technology further into the enormous general lighting market segments. In addition, the Bruni distribution network will give our existing products access to the important European market."
Cyberlux and Bruni Industria expect the joint venture to begin operating in early 4th quarter of 2005, with the initial focus on extending the existing Cyberlux products into the numerous European channels supplied by Bruni Industria. In addition, the joint venture will begin integrating the Cyberlux solid-state lighting technology into the various Bruni product segments.
"Our relationship with Cyberlux Corporation will marry the next generation of lighting technology with our manufacturing and distribution of furniture and fixtures, one of the largest in Europe. The Cyberlux products and technology are well designed and remarkably engineered, and will be immediately accepted in the European markets," says Ennio Bruni, Chairman of Bruni Industria Mobili SRL.