Amerlux Lighting Systems and W.A.C. Lighting will announce a strategic alliance that covers marketing, product development, manufacturing, and sourcing for the commercial and retail markets, at GlobalShop 2003, which will take place in Chicago March 16-18.
Later this year, Amerlux and W.A.C. plan on launching several co-developed product lines to their respective markets.
"We are very pleased to be entering into an agreement with a company of the stature and reputation of W.A.C. Lighting," says Chuck Campagna, president and CEO of Amerlux. "The combination of resources, people, products, and services of W.A.C. and Amerlux is the ideal solution to meet the discriminating needs of end users, specifiers, and distributors in the commercial and retail construction industry."
Richard Kurtz, newly appointed president and COO of W.A.C., comments, "Amerlux is a longstanding, proven leader of high-quality lighting for the commercial and retail markets, and we are proud to enter into this strategic alliance. This will open new markets for W.A.C. Lighting by enabling us to share marketing strategies, product development and technologies, and broaden our manufacturing capabilities and product lines.