A.C. Lighting Inc. has appointed a new North American sales representative to support the company’s continuing growth plans in the US and Canada.

Graham Likeness joins A.C.’s sales team in the newly created position of sales representative for Western US and Canada.

Based in Calgary, Alberta, Graham will provide in the field support for the company’s stockholding of general distribution products and leading technology brands—including the exclusively distributed Jands Vista, Hog 500/1000, Event, ESP and Stage lighting console ranges, and the Chroma-Q™ range including color changers, gobo rotators, PSUs, and the Color Block, Color Split and Color Web multi-purpose LED solutions.

Graham has nearly 20 years entertainment lighting sales experience, holding the previous positions of VP for sales and marketing at Pathway Connectivity Solutions for 11 years and 8 years with Strand Lighting Canada, rising to national sales manager.

In addition to his new role at A.C. Lighting, Graham is a past director and current co-chair for ESTA.

A.C. Lighting Inc. President of Sales John Evans comments, “With his many years industry experience and technical knowledge, Graham will be an invaluable addition to the A.C. Lighting sales team. His position will enable A.C. to maintain the highest levels of customer service and support as we move forward with our ambitious growth plans.”