Pedestrians passing through New York's Times Square district earlier this summer could be seen craning their necks towards the giant billboard above the Palace Theatre. Over a period of several days the space was covered with thousands of tiny spoons. Was it some strange reference to Beauty and the Beast, the musical at the Palace, which features dancing cutlery? In fact, it proved to be an ingenious advertisement for Jell-O; the final billboard features 3,850 ten-inch spoons, a Jell-O logo, ...
This content is free to access as a registered user onlivedesignonline.com
Why register forlivedesignonline.com? It's simple and free, and here is what you get:
- Daily original news covering the latest in entertainment design and technology
- Features on the latest industry trends
- Insights from thought leaders in the industry
- The ability to view both pay-per-view and free recorded sessions from our live events including Master Classes, LDI and Envision