Shake, Rattle, and Roll at the Texas Spirit Theatre “It's a permanent museum show with many similarities to a theme park attraction, but we didn't have the built-in advantages of being in a theme park. The entire theatre had to be designed around the show.” Ted Ferreira, City Design Group The Texas Spirit Theatre at Bob Bullock's Texas State History Museum in Austin shows how themed entertainment design techniques and technologies can be applied to serve an educational mission, maintain ...

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