The New York Rangers' management had a simple request for its 2001 season opener: Something that no one has ever seen. “The Rangers have market research showing that people expect a big spectacle at games, especially openers,” says LD Patrick Dierson.After September 11, Rangers management wanted the October 7 home opener to pay tribute to the New York City Police and Fire Departments and Ground Zero recovery workers. With this in mind, Dierson found the Catalyst, then in prototype from High ...

General Admission

This content is free to access as a registered user

Why register It's simple and free, and here is what you get:

  • Daily original news covering the latest in entertainment design and technology
  • Features on the latest industry trends
  • Insights from thought leaders in the industry
  • The ability to view both pay-per-view and free recorded sessions from our live events including Master Classes, LDI and Envision

Already registered? here.