Element Labs recently announced its entry into the video market with the debut of the Versa® Bank video-mapped lighting system. “We’re creating a paradigm shift in the world of professional lighting,” says Rich Pierceall, director of sales and marketing for Element Labs. “Our Kelvin series will do for film and video lighting what nonlinear editing did for post-production. It will provide an innovative platform for the development of new tools and more accurate control of the lighting ...

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