John Deere has posted an impressive record of growth over the past two decades, but world need, economic conditions, and the company’s ever-expanding capabilities converged to create an unprecedented opportunity for “Accelerating Growth,” a phrase that became the theme for John Deere’s 2011 New Product Introduction event at the Indianapolis Convention Center last August, the largest new product launch in the company’s 174 year history. See Our Solutions was asked to produce this event for ...

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