Waku Doki- In Japanese, a heart that beats fast with anticipation: This was the theme for the Toyota World Convention. TPM Communication was hired by Toyota Worldwide to design and direct the 2011 Toyota World Convention at the Palazzo Hotel in Las Vegas. The closing night “Farewell Party” featured a massive 175’x24’ mix of LED and projection screens. The evening was broken into five, eight-minute modules, each a representation of one of the five key principles of the Toyota philosophy: ...
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