Wanda International Cinema, the largest cinema company in China, has secured a partnership with Harman Professional's Chinese distributor Advanced Communications Equipment (ACE) to equip 20 new cinemas with JBL speakers and Crown amplifiers. The audience expects the ultimate viewing experience at all Wanda cinemas and the partnership with audio industry leader Harman underscores Wanda's commitment to providing the highest quality experience to dedicated guests.
In total, 183 cinemas will be completed with JBL 4732/3732 3-way line arrays, JBL 8340 cinema surround speakers and JBL 4642A/4645C subwoofers, all powered by Crown DSi 1000, 2000, and 4000 series amplifiers by the end of 2010.
“With the blooming development in Chinese cinema, this is a great opportunity for Wanda and Harman,” stated Thomas Marcher, North Asia sales director, Harman Professional. “We know in the near future, with the increasing demand for premium sound and video, high-end cinema will expand into all cities throughout China. With this partnership, we are further establishing Harman as the standard for Chinese cinema.”
Owning more than 400 screens in most Tier 1 and Tier 2 cities throughout China, Wanda International Cinema earned nearly one billion RMB at the box office in 2009 – the highest among cinematic companies in China. The company has expanded at a rate of nearly 100 screens per year and hopes to double the rate in 2010 and beyond.