Chicago, IL (March 24, 2009) — Lightswitch Architectural, an architectural lighting design firm known for its responsible lighting design practices, is proud to announce participation in Earth Hour on March 28th, 2009. In turn, Lightswitch is encouraging clients, colleagues, associates and friends to do the same.
What began in 2007 in Australia with over 2 million homes and businesses turning their lights off for one whole hour has turned into a global sustainability movement with up to 100 million people across 35 countries participating. This year, Earthhour.org reports at least 2,140 cities, towns and municipalities in 82 countries are committed, with more joining the movement every day.
“Energy conservation is paramount these days,” states Lightswitch Architectural's Principal, Avraham Mor, “Every design we create takes into consideration cost and energy savings. Earth Hour is an important way to remind ourselves of how crucial light is in our society and appreciate what life would be like without certain resources.”
Mor, who speaks regularly at trade and government conferences, maintains close contacts with researchers and manufacturers alike to keep up-to-date on the latest advancements in Solid State Lighting (SSL) and, specifically, luminaire technology.
“Balancing energy and efficiencies with desired effect and cost savings requires experience and a high level of design creativity. That's why taking a step back to appreciate the earth and it's natural resources along with what we create, helps put them all in perspective” notes Mor.
Around the globe, landmarks such as the Golden Gate Bridge in San Francisco, Rome's Colosseum and the Coca Cola billboard in Times Square will stand in darkness, as symbols of hope for a cause that grows more urgent every day. In observance of the day, Lightswitch offices will flip their own Lightswitch to the “off” position at 8:30 pm and enjoy an hour of star gazing in a place where it is not often possible and seeing what the city would be like without light.
About Lightswitch and Lightswitch Architectural
Lightswitch is an industry leader in designing exciting lighting for live events and architectural environments. The Lightswitch team is a design consortium with offices in Chicago, Los Angeles, New York, Orlando and San Francisco. Specifically focused on architectural projects, the Lightswitch Architectural Division is known for innovation and cutting edge creations. Clients include developers, architects, property owners and managers who are seeking dynamic and responsible lighting and media design for corporate buildings, residential properties, museums, schools, hotels and indoor and outdoor architectural spaces. For more information visit www.Lightswitch.net.