Gallery: Macy's New York Christmas Windows

The Macy's Christmas Windows are back, this year designed by Spark Group, with engineering and construction by PRG Scenic Technologies.  The six windows in the  New York location at Macy's Herald Square will see approximately 7,000 passersby per hour at peak season. The display runs November 18 to January 3 in select cities across the country. Scroll through the gallery images for more information.

Spark Group designed the 2010 Macy's Christmas Windows for New York, Chicago, San Francisco, Washington DC, Boston, Philadelphia, and Pittsburgh locations. The project took 3,500 hours of design time.

Spark Group designed the 2010 Macy's Christmas Windows for New York, Chicago, San Francisco, Washington DC, Boston, Philadelphia, and Pittsburgh locations.  The project took 3,500 hours of design time.

Spark Group designed the 2010 Macy's Christmas Windows for New York, Chicago, San Francisco, Washington DC, Boston, Philadelphia, and Pittsburgh locations. The project took 3,500 hours of design time.PRG Scenic Technologies provided production management engineering and construction services on the windows. More than 41,000 automated sequences will take place over the nine-week run.Director of windows for Macy’s Paul Olszewski notes that almost every detail in the windows is made from paper.All the paper was cut either by laser or by hand, and layered, made from more than 1,700 sheets of 24” x 36” paper of more than 100 different colors.
Animations for the LCD screens were also created from paper and filmed.Lighting, video, and automation are time-based and run in-sync to within 10 millionths of a second.The windows are inspired by an animated movie Macy's produced last year called, Yes, Virginia, about Virginia O'Hanlon, who wrote a letter to the New York Sun in 1897 asking if Santa Claus was real.Jessica Malone (right), creative director of Spark Group and Purchase College State University of New York alum, notes that, “Paper plays an integral role in this design as we were inspired by a paper pop-up book that the protagonist, Virginia, is working

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