With a renewed focus on product sales and the establishment of a worldwide dealer network, Vari-Lite Inc. has hired three lighting industry veterans to fill vital positions as regional sales managers. Craig Burross, Sean Hoey, and John McDowell will play key roles as Vari-Lite increases sales and creates new dealer relationships. Vari-Lite also announced the hiring of Eric Van Steenburg as marketing communications manager to support its new sales and marketing programs. “The sales ...

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