Jim Sides, an audio industry mainstay who served most recently as executive vice president of Nexo USA, has joined Meyer Sound as Western regional sales manager. In his new position, Sides assumes primary responsibility for all Meyer Sound sales in the sprawling region of the US west of the Rocky Mountains.

Prior to his stint at Nexo USA, Sides was on the founding management team at Apogee Sound, and served the company in several top-level positions for thirteen years.

"Jim Sides is known throughout the industry for his sales and marketing skills, and he is a good fit for us," says Greg McVeigh, director of North American Sales for Meyer Sound. "I think his appointment speaks volumes about where Meyer Sound is as a company, and having him on the team only serves to strengthen our position in the marketplace."

Adds Sides, "For years, the designs of John Meyer and his engineering team have really defined the essentials of today's high-powered, low-distortion compact loudspeakers systems," he observes. "Without question, his visionary ideas of achieving complete system integration have revolutionized the industry and spawned many 'me too' imitators."