The ESTA Foundation is pleased toannounce that Rosco will donate the proceeds from sales of Roscolux #359 Medium Violet to Behind the Scenes. While the color name remains the same, the Behind the Scenes logo will be added to the Roscolux swatch book slip sheet and marketing materials, making it easy to identify. Rosco will present a check to Behind the Scenes each year at the LDI Show.
Rosco's color filter product manager Ame Strong is pleased that Rosco is contributing profits from sales of Roscolux 359 to the Behind the Scenes initiative, saying, "I am impressed at how easy it is to apply for a grant by simply downloading an application from the website and also how quickly the grant applications are reviewed. It is wonderful that our industry is helping colleagues with doctor bills, health insurance payments, saving homes, and putting food on the table, as well as helping widows when they are suddenly alone. And I'm proud that Rosco's commitment is a gift that will continue far into the future and hope it will inspire other companies and individuals to contribute to the program as well."