Martin continues to expand its production capability with the establishment of a manufacturing facility in China. Located in Zhuhai in the southern part of the country, the new facility will be geared toward the production of Martin’s DJ range of lighting products.
Martin will maintain full control over the facility’s production and level of product quality. Martin Professional president and CEO Kristian Kolding comments, "The DJ market has traditionally been an important segment for us and with this new facility it will continue to be. The factory in China will allow us to maintain an aggressive approach in this competitive market.
"We are determined not to turn to OEM as a competitive approach due to the lack of control involved," Kolding continues. "At this new facility, although we will obviously benefit from the low Chinese labor costs, we will maintain control over quality and will produce a line of products that live up to the same high quality standards that Martin customers have come to expect." Production is scheduled to begin by the start of 2003.