The Lighting Technology Projects sales team has expanded with the addition of Tilly Howarth, who joins the existing team in the recently established new Birmingham office.

Howarth’s sales skills and experience comes from the new build and construction industries, and she was hand-picked for the LTP job because she has no specific background in lighting, and therefore “no baggage” says LTP’s Terry Reeves. “I specifically wanted new blood and a fresh perspective,” he explains.

Howarth will be part office-based and part road-based, and will develop LTP’s direct sales operation initially around the Midlands, concentrating on the short lead-time projects in the retail, leisure, entertainment and public arts sectors.

Expansion of the sales team is part of LTP’s new long term business strategy that kicked off with the move to Birmingham last autumn.