ETC (Electronic Theatre Controls, Inc.) has named Mark Veldey as vice president of finance. Veldey will direct the financial strategy of the multimillion dollar international corporation.

Veldey, as an outside investment banker, advised ETC on its successful acquisition of Transtechnik Lichtsysteme, Holzkirchen, Germany, in 2002. After joining ETC as general counsel, he directed ETC’s acquisitions of Avab France, Paris; and IES and Penko Engineering, Veenendaal, the Netherlands. “In his many roles with ETC, Mark has become completely familiar with our business and culture," says ETC CEO fred Foster. "His broad set of skills has proven to be very valuable to us. As part of the ETC executive team, he will add a great new dimension to our strategic financial planning.”

Veldey’s previous work experience includes practicing law with the Milwaukee firm Cook & Franke, treasury and corporate finance responsibilities with a publicly-traded manufacturer of telecommunications equipment, and serving as an investment banker with a middle-market investment banking firm.