Last June, Juice Creative, the Los Angeles-based lighting design division of the George P. Johnson Company (GPJ) of Auburn Hills, MI, began preproduction on three projects that would appear to be quite similar. Honda, Toyota, and Lexus called on GPJ to produce their fall dealer meetings. Each event included a welcome reception (essentially a corporate party), and a second event that included select models of the automaker's line. The Toyota event was held in Chicago, September 17-18, the ...

General Admission

This content is free to access as a registered user on

Why register for It's simple and free, and here is what you get:

  • Daily original news covering the latest in entertainment design and technology
  • Features on the latest industry trends
  • Insights from thought leaders in the industry
  • The ability to view both pay-per-view and free recorded sessions from our live events including Master Classes, LDI and Envision

Already registered? here.