Due to the demand for theatrical supplies and support services for downtown venues, Pegasus Theatrical has opened a new showroom located at 1466 Brush Street, Detroit, MI 48226. Randy Mauck is the on-site store manager.

The new showroom is a model for additional expansion as Pegasus Theatrical continues to look toward increased sales and building stronger relationships with existing customers as well as expand its market share.

Pegasus Theatrical is the Midwest's largest full-service theatrical showroom for audio, video, lighting, makeup, special effects, scenery products, staging, drapery, set design, construction, and theatrical support. The company is expanding its services to include online ordering, video production and postproduction, website design and management, internet content, webcasts, interactive multimedia, and advertising, marketing, and promotional services.

Dennis Gelbaum (formerly COO, executive creative director of Tourdesign Creative Services, a Clear Channel entertainment company), joins Pegasus Theatrical as VP, director of new business development, marketing, and sales.