When gamesters young and old walk into the Sega GameWorks in Tempe, AZ, it's more like entering a disco than an arcade. "One of the lighting events is 'Jailbreak,' in which the whole room changes colors, and there are High End Systems Intellabeam(R) 'searchlights' tracing all around, looking in the windowsof the Loft area, searching for contestants," says Dawn Hollingsworth, principal of Moody/Ravitz/Hollingsworth Lighting Design Inc. (MRH) in Hollywood. The PJs, or "play jockeys," who also ...

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