High End Systems (HES; Austin, TX) today launches ArenaView™, a complete turnkey multimedia presentation package for large-scale events.

HES recently demonstrated the system at the American Airlines Center to open the first round of the NBA playoffs for the Dallas Mavericks and the NHL playoffs for the Dallas Stars.

InfoComm trade show attendees will see a demo of the system at High End Systems’ booth #4561.

Says HES Executive Vice President Bill Morris, "ArenaView allows venues to not only use the entire venue as a creative palette, but as a source of creative revenue for sporting events, concerts, corporate events–any event that needs a large venue to hold it."

There are many ways to utilize the ArenaView system, such as transforming venue floors (or ceilings) into a projected advertising space; incorporating and changing video on-the-fly; Holding audience attention during breaks in action; selling customizable sponsor ad packages; engaging the crowd in interactive events, teasers, games; synchronizing with broadcast output and/or scoreboards; hitting virtually any spot in the building with video or graphics content; creating return on investment (ROI) by selling to facility renters. To watch a demo, go to High End Systems’ video vault on the website at: http://creative.highend.com/Movies/mavs/.