One of the highpoints at E3 (Electronic Entertainment Expo) in Los Angeles in June was Microsoft’s press event launching new games for their Xbox, including “The Beatles Rock Band,” with real Beatles Paul McCartney and Ringo Starr, as well as Yoko Ono, on hand for the fun (and games!). “This is a focused communications moment for Microsoft,” says Manny Treeson, who served as LD for the event, which included a live broadcast on G4 as well as presentation to ...

General Admission

This content is free to access as a registered user on livedesignonline.com

Why register for livedesignonline.com? It's simple and free, and here is what you get:

  • Daily original news covering the latest in entertainment design and technology
  • Features on the latest industry trends
  • Insights from thought leaders in the industry
  • The ability to view both pay-per-view and free recorded sessions from our live events including Master Classes, LDI and Envision

 

Already registered? here.