New American DJ Products to be Introduced at Summer NAMM 2011 Offer Versatility and Excitement

LOS ANGELES – Creativity and distinction abound in the products that American DJ will introduce at Booth #518 at the Summer NAMM Show in Nashville, Tennessee, July 21-23, 2011 at the Nashville Convention Center. Among these exciting new products are an RGBW LED unit with transparent housing that glows while in use, two micro red and green laser units perfect for portable light shows and a multicolored flowing water effect with no end to its uses.

American DJ has turned up the “wow” factor with the six incredibly versatile new additions to the company's product line. The traditional moonflower gets a makeover with the Jelly Jewel, a distinctive unit with transparent housing that glows while in use. Laser light shows can happen anywhere with the Micro Star and Micro Gobo, portable, compact and lightweight fixtures with red and green lasers and a multitude of features and wireless RF controls. Ethereal visual environments can be created with the Atmospheric RG LED's web-like red and green lasers and blue wash and the H20 DMX PRO's multicolored flowing water light effect. The popular Fusion series gets a new member with the Fusion FX Bar 5, a component with three spectacular effects in one unit, including ADJ's incredible “Galaxian” effect! Here's a closer look at these exciting new American DJ lighting fixtures:

jelly-jewel.jpgJelly Jewel – With its transparent housing that glows when in use, American DJ's Jelly Jewel is as distinctive as it is beautiful. But its attractiveness is more than just skin deep – the Jelly Jewel's 46 red, blue, green and white (RGBW) LED beams can move to the beat of the music on any surface, such as walls, ceilings and dance floors, and it's easy to operate – just plug it in and watch the drama begin!!

Micro Star – Compact and lightweight, the Micro Star is packed with features usually found in fixtures twice its size. Its green and red lasers produce more than 200 beams with star patterns that can be projected on walls, ceilings or dance floors. Built-in programs let the laser beams dance to the music, and the included RF wireless remote control makes it easy to change programs and colors. The lightweight case design and compact size make the Micro Star an ideal choice for mobile entertainers, bands, night clubs or party goers who want a portable laser light show!

micro-gobo-star.jpg

Micro Gobo – Like the Micro Star, the Micro Gobo is a compact, lightweight red and green laser effect that has many features unexpected for a fixture of its size. But the Micro Gobo kicks up the fun factor a notch with the addition of eight gobo patterns – flower, musical note, cross, heart, star, petal, pinwheel and dots – that can be changed at the push of a button on the unit or from the wireless RF remote control.

atmospheric-rg-led-lt.jpgAtmospheric RG LED – Psychedelic atmospheric effects can be created on walls, ceilings and dance floors with the Atmospheric RG LED's unique web-like red and green laser patterns and the dark blue LED wash. The distinctive combination of features has a multitude of uses for clubs, parties and mobile DJ's. Best of all, the Atmospheric RG LED is easy to use, has built-in programs and the capacity to link together up to 24 units for total immersion in the blue-washed laser light glow of the Atmospheric RG LED.

Fusion FX Bar 5 – The newest member of the popular Fusion Series has three spectacular fusion-fx-bar-5-rt.jpgeffects built into a single unit! The Fusion FX Bar 5 has a TRI Color LED Moonflower, an LED Strobe effect and ADJ's exclusive “Galaxian” red and green lasers for an incredible array of effects and coverage in a single unit! The versatility of the Fusion FX Bar 5 is further enhanced with built in programs and the ability for sound activation. These features, combined with its low power draw and ease of use, will make the Fusion FX Bar 5 a must have for clubs and mobile DJ's.

h2o-dmx-pro-lt.jpgH20 DMX PRO – There is no end to the applications for the H20 DMX PRO, a multicolored flowing water effect with DMX-512 control that's great for distinctive mood or background lighting. The H20 DMX PRO projects bright, vibrant rippling wave effects on any surface with or without the use of fog. It adds a unique and serene visual dimension to nightclubs, bars, restaurants, shows, musical performances as well as displays and special events, or any application where an exceptional lighting effect is needed.

For more information, visit Booth #518 at Summer NAMM 2011, or contact American DJ at 1-800-322-6337 or visit the website at www.americandj.com

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