MUSIC MIX MOBILE CHOOSES GENELEC DSP MONITORS FOR 2009 CMA AWARDS SHOW LIVE BROADCAST

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— With newly-expanded operations, Music Mix Mobile's John Harris and Jay Vicari handle 5.1 surround audio broadcast, utilizing Genelec DSP Active Monitors —

2009 CMAs

NATICK, MA, November 12, 2009 — Music Mix Mobile, a New Jersey/California based remote facilities company combining the talents of award-winning production professionals and state-of-the-art audio solutions, is a collective consisting of industry veterans John Harris, Jay Vicari, Joel Singer, Mitch Maketansky and newly added West Coast-based partners Bob Wartinbee and Mark Linett. On Wednesday, November 11, 2009, Music Mix Mobile was charged with capturing and mixing the music audio for the 43rd annual Country Music Association (CMA) Awards, broadcast live in 5.1 on ABC-TV from the Sommet Center in Nashville, Tennessee. In the company's dual M3 trucks (now known as “M3” and “M3 West”), Music Mixers John Harris and Jay Vicari were on site to ensure the audio would be of the highest quality, and they chose Genelec 8200 Series Active DSP Monitoring Systems. Genelec DSP systems consisting of 8250A Bi-Amplified Active DSP Monitors and 8240A Bi-Amplified Active DSP Monitors, along with the 7260A Active DSP Subwoofers, were used in Music Mix Mobile's M3 truck for the live music mix, as well as in the identical mirrored system in the M3 West offline remix truck.

The team responsible for the audio at this year's CMA's again included a who's who of broadcast audio. The broadcast music mix was handled by Harris and Vicari; the audio was supervised by award-winning Audio Producers Michael Abbott and Tom Davis; and ATK/Audiotek provided the sound system with FOH (front-of-house) Mixers Patrick Baltzell and Rick Shimer.

In the days leading up to the awards ceremony and broadcast, the night's performers rehearsed their segments live on the stage, with Harris and Vicari getting used to the mixes in real-time in the M3 truck and then going over those performances offline while playing them back for artist managers and the artists themselves in the new M3 West truck, with an identical Genelec system as is in the M3. Together, they prepared for the live broadcast mix, so it was vital that both M3 trucks had a world-class, consistent monitoring environment.

Joel Singer, co-founder of Music Mix Mobile, stated, “When we added the new West Coast-based M3 West mobile recording truck, I wanted to have a consistent monitoring environment, not only for our lead mixers John Harris and Jay Vicari to reference during recording/broadcast, but for the artists, producers and managers that come into our M3 trucks for playback. I have worked with Genelecs for years and everybody is completely comfortable with them because they're the industry standard. Ear fatigue is non-existent, and they deliver uncolored, accurate sound, providing us with the security of knowing exactly what we're hearing on the night of the broadcast.”

The Genelec 8200 Series Bi-Amplified Active Monitors employ the company's proprietary DSP (Digital Signal Processing), GLMâ„¢ (Genelec Loudspeaker Manager software) and AutoCalâ„¢ (Automated Calibration software) technologies, which together create a self-calibrating monitoring solution that both guarantees accurate audio and ensures a steady-paced workflow. This, combined with Music Mix Mobile's long-time use of Genelec active monitors, made the Genelec DSP monitors an easy decision.

For more information, please visit www.genelecusa.com.

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